Paws and Claws

Visual Style Guide

Assignment: Select a color palette and typeface(s), create a new logo, stationery items, sample product photos, and style guide.
Technology used: Adobe Illustrator, Photoshop, pencil and paper.
Description: The Paws and Claws Holistic Animal Clinic Visual Style Guide is a comprehensive, 13-page branding guide that includes an original logo, color palette, type specifications, stationary items, and merchandise samples.